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India’s leading automaker posts a minor decline in sales in September 2025, and here are model wise sales numbers
With customers deferring purchases for the first three weeks of the month in anticipation of lower GST rates, Maruti Suzuki saw an 8% decline in retail sales in September. Demand picked up rapidly from 22nd September, when the new tax structure was implemented, but logistical constraints limited dispatches then.
According to data from Autopunditz, Maruti Suzuki delivered 1,32,821 cars in India last month, 12,141 less than in September 2024 (1,44,962 units). The Dzire was its most popular car last month, contributing 20,038 units. The sub-4 metre sedan also posted the highest year-over-year growth – 85%. For the record, the company had sold just 10,853 units of the Dzire in September last year.
The Swift, which forms the base for the Dzire, ranked second in September 2025, selling 15,547 units. Compared to the same month last year (16,241 units), though, the hatchback’s sales were down 4%. The Wagon R was close behind, with 15,388 units delivered, 15% more than in September 2024 (13,389 units).
Also Read: Top 10 Car Brands Q3 CY25; Maruti Suzuki Leads Mahindra, Tata, Hyundai

|
Model |
September 2025 Sales |
September 2024 Sales |
Difference |
|
Maruti Dzire |
20,038 |
10,853 |
85% |
|
Maruti Swift |
15,547 |
16,241 |
-4% |
|
Maruti Wagon R |
15,388 |
13,339 |
15% |
|
Maruti Fronx |
13,767 |
13,874 |
-1% |
|
Maruti Baleno |
13,173 |
14,292 |
-8% |
|
Maruti Ertiga |
12,115 |
17,441 |
-31% |
|
Maruti Vitara Brezza |
10,173 |
15,322 |
-34% |
|
Maruti Eeco |
10,035 |
11,908 |
-16% |
|
Maruti Grand Vitara |
5,698 |
10,267 |
-45% |
|
Maruti Alto |
5,434 |
8,655 |
-37% |
|
Maruti Victoris |
4,261 |
0 |
NA |
|
Maruti XL6 |
2,170 |
3,734 |
-42% |
|
Maruti S-Presso |
1,774 |
1,708 |
4% |
|
Maruti Ignis |
1,704 |
2,514 |
-32% |
|
Maruti Celerio |
1,033 |
3,241 |
-68% |
|
Maruti Jimny |
296 |
599 |
-51% |
|
Maruti Invicto |
215 |
312 |
-31% |
|
Maruti Ciaz |
0 |
662 |
-100% |
|
Total |
1,32,821 |
1,44,962 |
-8% |
Next on the sales chart was the Baleno-derived Fronx, registering 13,767 units, with just 1% year-over-year decline (September 2024: 13,874 units). The Baleno itself wasn’t that far behind, recording 13,173 units, although its sales were 8% down compared to September 2024 (14,292 units). The Ertiga took the fifth position, with 12,115 units. The three-row MPV saw a 31% year-over-year decline in sales (September 2024: 17,441 units).
The Vitara Brezza contributed 10,173 units to Maruti Suzuki’s September 2025 sales. Compared to the same month last year (15,322 units), the Hyundai Venue rival saw a steep 34% decline. The Eeco was next on the sales chart, registering 10,035 units, down 16% from September last year (11,908 units).
Also Read: Maruti Suzuki’s First Electric SUV e Vitara Launching In December

The Grand Vitara saw a massive 45% year-over-year decline last month, with just 5,698 units sold as opposed to 10,267 units in September last year. The Alto was next on the sales chart, contributing 5,434 units. The entry-level hatchback saw a 37% year-over-year decline (September 2024: 8,655 units).
The Victoris, Maruti Suzuki’s new Hyundai Creta rival, had its first month of sales in September 2025. The company launched it on the 15th of the month and still managed to deliver 4,261 units. The Ertiga-derived XL6 registered 2,170 units, seeing an even bigger, 42% year-over-year decline (September 2024: 3,734 units).

Maruti Suzuki sold 1,774 units of the S-Presso in September 2025, 4% more than in the same month last year (1,708 units). The Ignis was close behind, logging 1,704 units, but with a 32% year-over-year decline (September 2024: 2,514 units). The Celerio recorded just 1,033 units in sales last month, marking the highest, 68% year-over-year decline (September 2024: 3,241 units).
The Jimny, registering just 296 units, was among Maruti Suzuki’s lowest-selling models in September 2025. Compared to the same month last year (599 units), the off-road-oriented mini SUV’s sales were 51% down. The Invicto, closely related to the Toyota Innova Hycross, was Maruti Suzuki’s lowest-selling model in September 2025. The company delivered just 215 units of the premium MPV last month, which marked a 31% year-over-year decline (September 2024: 312 units).
The post Maruti Suzuki Sep 2025 Sales Analysis – Dzire, Swift, Fronx, Ertiga, Victoris appeared first on Gaadiwaadi.com – Latest Car & Bike News by Team GaadiWaadi.